007 — AUGMENTED REALITY

Through the screen you see what the eye cannot

Point your phone at an exhibit — and see what hides beneath the surface. X-ray vision through walls. Formulas floating above minerals. A landscape showing the state from 200 years ago.

AR overlay X-ray view Contextual information No app required
Principle

See the invisible.

The visitor points their phone at a castle wall — the screen shows a cross-section: 14th-century foundations, 17th-century additions, 19th-century plaster. Points at a mineral — a chemical formula appears, the source location on a map, a 3D crystal structure.

AR does not add fiction. It reveals facts.

Technology

Marker-based + Markerless. Hybrid.

At key points, AR recognises a visual marker and displays contextual content. In open space, markerless AR uses GPS and compass to place virtual elements in real space.

Both work in the browser — no installation, no waiting.

Result

Museum without display cases. Park without signs.

Every surface becomes a screen. Every object becomes interactive. The visitor chooses the depth of information — basic or expert.

A child sees an animated dragon explaining geology. A geologist sees a stratigraphic section. Same spot, two levels, one system.

Want AR for your exhibits?